People at Trueline are passionate about life and curious about its details. We believe that every company has a story to tell – old, new, growing, struggling, ordinary, unique – and we dedicate ourselves to helping them tell that story in an effective, meaningful, and beautiful way. Working at Trueline means helping hundreds of companies and executives across the nation do just that.

We are an ever-growing B2B branding, marketing, and consulting business located in the heart of Portland, Maine. We’re best known for our industry-specific publications and have a knack for helping businesses shape a narrative. We’re looking for smart and ambitious people to join our team. As recipients of the “Best Places to Work in ME” award from 2013 to 2021, this is an opportunity to work with one of Maine’s most fun, innovative, collaborative, and profitable businesses.

As the Sales Development Coordinator you’ll be responsible for contacting potential clients and setting the tone for the sales cycle following. You’ll ensure a steady pipeline of content is available for quarterly journal publication. Folks who thrive as Sales Coordinators have a roadmap to promotion within 12 months and the opportunity to move up the ladder as far as their ambition and profitability will carry them. This role is an excellent opportunity to start or refine a career in sales and marketing.

What You’ll Do as the Sales Development Coordinator:

  • Call new clients for features in one of our quarterly industry journals: Blueprint, Vanguard, Toggle, Vision, or Terra Firma
  • Utilize cold calling, email, LinkedIn and Salesforce to generate new sales opportunities
  • Present Trueline’s journal-specific benefits and opportunities once needs are identified
  • Secure and schedule client pitch calls for Content Developers
  • Relay useful business information and insights to Content Developers
  • Be an active presence in industry-specific networks
  • Stay abreast of industry trends and changes

You’ll Succeed at Trueline if You:

  • Confidently connect with others, whether it’s via phone, email, or in-person
  • Are unafraid of cold calling and enjoy starting new conversations
  • Commit to mastering your craft and achieving your goals, whatever they may be
  • Would rather be an expert at one thing than an amateur at ten
  • Are humble enough to learn and hungry enough to push past your limits while doing so
  • Put in the work to be the best and know no one steps into something and scores 100% on the first try
  • Love a good life-hack, or any way to use your time more efficiently
  • Are diligent and enthusiastic; you appreciate quality and deliver it daily
  • Have ever called yourself, or been called, cool and competitive (and being the optimal word there, no sore losers please)
  • Have an entrepreneurial spirit while still preferring structure and clearly defined parameters
  • Have a degree from an accredited 4-year college or university.
    • (Your major does not matter; we only look to see that you excelled in your chosen field of study.)
  • Want to grow a career in sales or marketing

Bonus points if you:

  • Worked in sales, marketing, public information/political campaigns, advertising, or public relations

We Offer:

  • Promotion opportunities within 12 months
  • Creative and individually tailored growth trajectories
  • A vibrant and inclusive remote culture
  • Incentives and revenue share bonus potential for ALL employees
  • Ongoing training opportunities
  • Monthly Trivia Nights, Happy Hours, and other activities to keep you connected
  • Competitive compensation package
  • Health and dental insurance, plus vision discounts
  • 401k with match
  • Business casual culture

Compensation: $50,000 – $65,000 On Target Earnings (Salary of $40k - $44k + Uncapped Commission) + $6,000 - $24,000 bonus potential


Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you have what it takes, but don't necessarily meet every single point on the job description, please still get in touch. We'd love to have a chat and see if you could be a great fit.

Trueline is an unabashed equal opportunity employer committed to a diverse workforce. We want smart and ambitious applicants and hire without regard to race, color, gender, religion, national origin, ancestry, citizenship, disability, age, sexual orientation, or any other characteristic protected by law. The more diverse and inclusive we are, the better our work will be.